Florence · and more cities soon

Cities the way the locals live them

Vintage markets, artisan workshops, village festivals, the most-loved restaurants, secret gardens and addresses you won't find on any map. A living guide, kept fresh, written with love.

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Village festivals Artisan workshops Off-the-map addresses Secret gardens Museums Beloved restaurants Street food Vintage Second hand Treasure hunt Live events

Not just addresses, but memories you'll keep forever

Adrianna, Creator and founder of Life in Cocoa
Who's behind it

Not a guidebook, a person who actually lives it

For more than five years I've been exploring cities in search of one-of-a-kind finds, authentic flavours and traditions worth preserving. A journey that has brought together a community of over 80,000 enthusiasts and curious minds across Italy and Europe.

Meet Adrianna
How it works
01

Pick your city

We start with Florence. Rome, Milan and more on the way.

02

Buy now

For the price of a pizza. No subscriptions.

03

Live the city

Unlimited access to the guide you choose. Even offline.

What's backstage

Vintage Walk

The perfect vintage map. A walking tour with no wasted time, through the city's best finds.

Markets

Every market at your fingertips, with dates, hours and practical tips for browsing the stalls in any season.

Festivals

…and traditions: a calendar of the most authentic local feasts, to live the area the way locals do.

Workshops

…and ateliers: master artisans at their finest, from made-to-measure leather to jewellery and fine crafts.

At the table

From the spots Florentines love to the most charming cafés, all the way to cocktails with a city view.

Experiences

…and hidden views: from secret gardens to panoramic sunsets, off-the-beaten-path gems and the must-see classics.

↔ drag to explore

The guide is live

Florence like you've never seen it

169 real addresses, updated by hand. Your backstage pass to the city.

Go backstage →
Cities
Full guide
Florence

Markets, vintage, artisan workshops, village festivals, the most-loved restaurants, secret gardens and corners far from mass tourism.

Peek inside
Coming soon
Roma
Milano
Napoli
Plenty more to come.
What people following me say
«I wanted to thank you for introducing me to this magical world of flea markets. I've brought home some seriously amazing finds!»
— Nome 1
«Thank you for always doing this useful thing of finding things out for us too. You've introduced me to so many beautiful markets.»
— Nome 2
«I wanted to thank you for the tip about the Via Crema market. It was a beautiful discovery.»
— Nome 3
«I always enjoy following you. You're super nice and always on point.»
— Nome 4
Complete guide

For the price of a pizza :)

Coming soon Rome Coming soon
Florence
€17,90€14,90 one-time
Final price, taxes included

Full access to the Florence guide, yours for good. One purchase, no hidden costs.

  • Full access to the Florence guide
  • Works offline while you walk
  • Live events, always up to date
  • A treasure hunt through the hidden gems
  • No subscription, no renewals
Buy now
Coming soon Milan Coming soon